Irvine, January 8th, 2024 – USCAPE, a premier provider of collegiate and destination lifestyle apparel, proudly announces the appointment of Derek Jensen as Executive Vice President of Sales & Business Development. In his new role, Jensen will spearhead the company's strategic initiatives to broaden its footprint beyond the collegiate lifestyle apparel market, while also taking the helm of the collegiate headwear business.

Derek Jensen brings a wealth of experience to USCAPE, having previously served as the Vice President of Sales at Richardson Sports. Richardson Sports is a distinguished and vertically integrated designer, distributor, and manufacturer of both performance and lifestyle headwear. As a key player in the industry, Jensen has demonstrated exceptional leadership and a keen understanding of market dynamics.

"We’re thrilled to welcome Derek Jensen to the USCAPE team. I’ve been fortunate to work closely with him over the past several years and it feels like a dream to be able to land him as part of the USCAPE family. Derek's extensive background and strong reputation in the industry, coupled with his proven track record of success, positions him as the ideal leader to guide our company through its next phase of growth and expansion," said USCAPE CEO Alex Nowlin.

As the exclusive licensed collegiate distributor for Richardson Sports, USCAPE is well-poised to leverage its strong partnership with Jensen's previous employer. The partnership has seen tremendous success in the past 24 months expanding Richardson headwear into hundreds of schools and retail locations, including adding licenses with some of the largest programs in the collegiate market.

"I’m excited to join USCAPE, a company I’ve long admired as a partner in my previous role. The dedication I’ve witnessed from the other side of the table that it took to establish itself as a leader in collegiate lifestyle apparel has motivated me to contribute my skills and experience to the company’s continued success. I look forward to expanding our reach into additional markets and driving headwear growth in the collegiate market.," said Derek Jensen.

 Jensen's appointment reflects USCAPE’s commitment to fostering innovation, driving expansion, and maintaining its status as a trendsetter in the collegiate apparel industry.

 For media inquiries, please contact:

Zach Slaughter

(949) 302-6489


USCAPE is a leading provider of high-quality localized lifestyle collegiate & destination merchandise. USCAPE pairs its iconic styles with one-of-a-kind designs that reflect the essence of our favorite brands, universities, and places. For more information, please visit

January 16, 2024 — Zach Slaughter